H&M is one of the most popular urban and teenage fashion brands in the world. Famous for its good prices, long discount periods, quality clothes and diverse clothing lines and of its cooperation with several world famous designers and artists, H&M has stores in close to ever cities of the world. Singapore, which is world famous for its extremely wide shopping possibilities, has multiple H&M stores. In our article, we would like to introduce you to H&M brand along with the coordinates on where to find these in Singapore.
H&M as Hennes and Mauritz was founded in Sweden and enjoys an overall popularity in Europe, operating its majority of its stores in Germany and Austria where the brand is still the most popular. H&M was originally founded by having two different sorts of concept stores with H&M selling the cheaper yet trendy garments for te younger generation while Hennes brand being the upscale collection for the company, yet this concept has ceased to exist and today all garments are sold at H&M stores all around the world. H&M offers a wide variety of women’s, men’s’ and children’s clothing lines, it has an equisite lingerie collection and it offers leatherwear in form of handbags, shoes and belts. The brand has large accessories collections offering all sorts of trendy bijoux, hair accessories, rings, earrings, necklaces for their customers.
H&M is famous for always bringing some new clothing trends from the high –end fashion world and for cooperating with some of the best designers and famous artists in the world, such as Kate Moss, Madonna, Versace, Sonya Rykiel and many designers more. H&M is great in seasonal products such as sunglasses, hats and scarves and it has an overall good quality of its clothes. H&M offers clothes for basically all age groups, from trendy teenage to more elegant and more traditional looks for the older generation. In Germany H&M operates alonestanding lingerie and H&M kid’s stores.
H&M has 2629 stores all around the world, which means it is one of the top urban clothing retailers of the world. The brand has their management kept in Sweden. H&M is extremely famous in Asia being its second largest market after Europe. In the US H&M could not set camp, because of the popularity of other casual brands like Gap or Banana Republic. H&M opened its store in Singapore right after Japan, China and South Korea. The first Singapore store of H&M opened in 2011 on the Orchard Road soon followed by their second large store that is located in the ION Orchard Shopping Mall opened in 2012. The brand has plans to open further stores in the near future, thanks to the great success on the Singapore market.
When you are out in Singapore and need a quick change or something cosier, funkier, and more casual to wear or clothes for special occasions for a lower price and quickly, then H&M stores are the best places for you to find a trendy piece quickly and cheaply. H&M also represents discounted clothes during the whole year.