Dsquared – The Popular Clothing Brand

Dsquared is a popular clothing designer brand that produces mid to high profile clothes and clothing lines for men and women, specifically concentrating on the younger generations. The brand has become world famous in the Nineties and Singapore was among the first Asian countries where the brand opened its store for the first time in Asia. Let us see what is worth knowing about Dsquared clothes collections.

Dsquared is a great brand managed by two fashion designer-turned entrepreneurs, the Caten brothers, and it works in strong cooperation with another high profile urban street-wear brand Diesel. Dsquared produces everything related to fashion, which includes accessories, leather products and fragrances. The company stands out of the crowd due to the great relations of owners with lots of important media members, singers and stars in the US and in Europe likewise.

Origins
Dsquared was founded by identical twin brothers Dean and Dan Caten born as Catenacci two of altogether nine siblings of a big family who moved to Canada from Naples, Italy. However, the brothers decided on keeping their roots and creative heritage and started to design and style garments from an early age. Their fashion brand however only started after they decided to move to Milan, Italy in order to learn more about designing. Working for such big names as Gianni Versace and the already world famous Diesel brand did great both for their designing ways and both for making their names a household name in Italy among well-known designers. Diesel brand decided to help the brothers to establish their own fashion label called Dsquared. The brand opened their first label store also in Milan and since then, they have stores all over the world, with Singapore being one of these cities. Dsquared’s fashion shows are real professional entertaining shows and the brothers are doing entrepreneur tasks by hosting their own radio stations, participate in shows and establishing great relations in Hollywood circles. It was a huge step for Dsquared to be the one to design the football and training uniforms for the world famous Italian football team Juventus.

Style
Dsquared sports a fresh and sexy outlook both for men and for women. They create mostly street-wear sort of outfits and also produces clothes for women and suits for men for special occasions. With a great use of fresh designs and rich in colours, the style of Dsquared has quickly become famous all over the world. The brand is doing a great job by inviting guest starts as Madonna, Britney Spears, Christina Aguilera or Rihanna to their fashion shows generating a huge interest by the media. Apart from clothes Dsquared deals with fragrances and recently released its first fragrance line-

Accessibility
The prices of Dsquared are in mid-to-high fashion category similar to Diesel or Levi. This makes the brand not the most accessible among street-wear brands, but similarly it makes it overly popular in Asia, like in Japan and Singapore, where customers prefer to buy fashion labels and where their price in real is regarded as an indicator of the brand’s quality and label.

Stores in Singapore
Dsquared’s only one mono-brand store can be found in the best shopping areas of Singapore, which is the Orchard Road. The large store can be found inside ION Orchard, which is currently one of the hippest shopping malls of this great city.

If you feel like finding something unique to freshen up your wardrobe or something sexy yet casual and trendy, we really suggest you to check out the Singapore store of Dsquared. Singapore is a great city for shopping and it is time for you to explore it for yourself.

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